Introducing:

Four 15-minute tune-ups that busy, working photographers can actually fit into their schedule.

No marketing overhauls.

No major time commitments.

Just four quick fixes to make your successful photography business
shine when spring clients are looking for a photographer.

Delivered

to your inbox

Don't let newer photographers with more time for marketing steal your spring clients.

SIGNUP TO GET THE FIRST MARKETING TASK IN YOUR INBOX NOW!

AS SEEN IN

June 16 - 20 @ Noon CT

The challenge is now closed.

IMPORTANT:

THE SUMMER PHOTOGRAPHY CLIENT

SCAVENGER HUNT IS NOT FOR YOU IF:

  • You’re planning to take the summer off from booking new clients

  • You’re brand new and have NEVER had a paying client

  • You like running Facebook ads and don’t like talking to humans

The reality: Even successful photographers need a marketing refresh

You're booking clients and creating beautiful images, but when was the last time you updated your marketing?

Between client sessions, endless editing, and running your business, marketing often falls to the bottom of the list.

But spring's biggest opportunities are coming – and they'll go to photographers whose marketing is as polished as their social feed.

So If You’re a Portrait Photographer Who Is…

  • Looking for ways to keep your business thriving while other photographers take the whole summer off (hello, mortgage payments that don't take vacations!)

  • Feeling torn between spending days with your kiddos AND bringing in income this season (psst... you can totally do both!)

  • Ready to build relationships with right-fit clients who'll not only book now but practically beg to get on your fall calendar, too.

  • Ready to use this break from packing lunches and checking homework to finally give your business the attention it deserves.

  • Ready to use this break from packing lunches and checking homework to finally give your business the attention it deserves.

  • Determined to keep your momentum going instead of having to restart your business engine come September (talk about exhausting.)

  • Determined to keep your momentum going instead of having to restart your

    business engine come September (talk about exhausting.)

  • Dreaming of a REAL vacation this summer and want your photography business to foot the bill (imagine that!)

  • Dreaming

    of a REAL

    vacation

    this

    summer

    and want

    your

    photography

    business to

    foot the bill

    (imagine

    that!)

Spot Yourself Above?

Pssst….We can help !

For 1 Hour Every Day. Just 5 Days.

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How to Get Clients When You Have a Ton of Competition

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Why your Marketing Isn’t Working

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17 Clients Who Could Hire you Today

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3-Step Formula That Inspires Clients to Invest More

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From Behind the Bar to Behind the Lens: How this ex-Bartender made $14,726 in her photography business

HERE’S HOW

THE 5-DAY CLIENT SCAVENGER HUNT WORKS

Enroll in the 5-Day Summer Photography Client Scavenger Hunt Now

Join the Private 

Facebook Group

Join Our Daily 1-Hour Live Trainings @ Noon CT

Get Fired Up to Find New Portrait Clients this Summer. Yay!

Wait There's More...

  • Daily prizes and giveaways from the industry’s top professional lab, WHCC

  • A step-by-step training workbook to use during the 5-Day Summer Photography Client Scavenger Hunt

  • Access to the private Facebook group where you’ll turn in homework for prizes (Yetis, swag and more)

“Is that it?”

Heck No!

Everyday you’ll hear from one successful student who is crushing it in their photography business. 

They’ll share things like:

  • Their photography business journey.

  • Their specific niche.

  • Their average order values (the real numbers!)

  • Their clients...and so much more!)

IMAGINE IF YOU COULD…

  • Fix your marketing approach that's been missing the mark all this time

  • Stand out from your competitors who are still doing the "Booking Now" posts on their social handles and praying they get booked. Nope!

  • Connect with ideal clients in ways that feel natural to YOU, whether you're an introvert who prefers one-on-one connections or an extrovert who thrives in groups

  • Finally see a pay off from all the money you’ve poured into your new gear, software, and photography education

Questions?

Let’s go!

I’m working hard but still struggling to fill my calendar. Will this really work for me?

 You’ll know exactly what to do this summer to get more portrait photography clients. We’ve had several participants who’ve gotten clients attending our 5-day (FREE) training.

I’ve invested in gear and training, but marketing feels overwhelming. Is this something I can actually implement?

Each day you'll learn ONE simple task that takes a few minutes to implement. These easy steps have helped fill summer calendars for thousands of photographers.

There are so many photographers in my area. How will this help me stand out?

Most photographers shut down June-August thinking clients are away. Not true! Summer is perfect for booking—great light, outdoor spots, and families ready for photos. 

 I’m not naturally good at selling myself. Will this work for someone who feels awkward about self-promotion?

Our strategies work for you whether you’re an introvert or an extrovert.

 I’ve tried free trainings before that were just sales pitches. Is this actually valuable?

Our free challenges have generated over 3,000 reviews because our stuff works! Attendees have walked with leads DMing them, clients booked and invoices paid.

Taught By Sarah Petty,

27-year Industry Veteran & Founder of

The Photography Business Institute provides online coaching and mentorship to people pursuing photography business and was founded by Sarah Petty, New York Times Best Selling author. Sarah has run a successful portrait photography business for over 27 years and now she helps other photographers do the same.

What Makes Us Different?

We believe you shouldn’t have to choose between family or business. That your family shouldn’t have to suffer as you purse your passion as a photography business owner. You can do both well. Our members learn how to balance their growing photography business while keeping family first.

When your business is thriving, your opportunity to make an impact in your community grows exponentially. That’s why giving back is central to our values. We empower our members to lift their communities through their talents as they grow their photography businesses. As a united effort, our members have funded important causes, including over $100,000 raised for Operation Underground Railroad, $50,000 for Operation Smile and $20,000 for the Jed Foundation. Collectively our Peak Performance Coaching members have donated over $110,000 to animal specific charities in their communities in 2023 & 2024.

By fostering social responsibility and showing how small actions can collectively make a difference, we honor our commitment to bettering lives through photography. Our members carry this spirit of service wherever their journeys lead.

In most courses and programs, you’re thrown into the deep end to figure things out on your own. But we do things differently here. At the Photography Business Institute, you will be coached by our team of seasoned photography business owners in a safe, online space for open learning and growth. Our unique framework of learning, implementation and constructive coaching and feedback in a dedicated online community is why our members experience greater success. From the mindset to the skillset needed to run a profitable photography business, the ongoing mentorship and feedback you receive will keep your momentum building so you don’t have to get a job working for someone else.

Is It Worth Your Time

Here's What Our Students Say

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